AMBER Alert Program

AMBER Alert Program (America's Missing Broadcast Emergency Response)

AMBER Alert in British Columbia is a province-wide partnership that involves:

  •  law enforcement agencies in BC
  • BC Association of Broadcasters
  • Childfind BC
  •  BC Ministry of Transportation and Infrastructure
  • Canada's wireless telecommunications industry
  • an ever expanding list of external partners

When Is an AMBER Alert Activated?

AMBER Alert is intended only for the most serious, time-critical child abduction cases. It is not intended for cases involving parental abductions, except in life-threatening situations. AMBER Alert can be used in any abduction that meets the criteria regardless of what relation the abductor has with the victim.

For more information about this program, please see BC AMBER Alert Program .

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